The doctor is usually “in,” but with advancements in dentistry and technology, we can now see that Dental Sleep Medicine is “in.” With the growing need for Dental Sleep Medicine and treatment of sleep apnea, it is important for dentists to expand their experience and knowledge of this area of dentistry.
When it comes to a successful dental practice, it is important to stand out. As you may know, patients are drawn to practices that provide superior, unique services and the availability of Dental Sleep Medicine can be your key to standing out. Your general services are often a “given,” which means they are expected, but what can you do to expand on that?
The idea and availability of Dental Sleep Medicine is a great way to expand on your practice and engage with your patients. We all want to get a better night’s sleep, but that can sometimes be difficult if your patient suffers from sleep apnea. As a dentist you have a unique advantage because you can identify symptoms and triggers initially. From this, you can recommend a visit to the physician in which you can work side by side in proper treatment.
What are Patients Looking for?
You may or may not already know what patients are looking for, but it is important to make sure you understand it. We know that over 20 years ago, the most popular form of dentistry was teeth whitening. As dentistry advances, the popularity of different areas continues to change. Today, many dentists have seen that Dental Sleep Medicine has replaced teeth whitening in popularity and necessity. By knowing this, you can continue to improve your practice and what makes it “stand out” to patients.
By offering Dental Sleep Medicine in your dental practice, you can attract many new patients, while standing out among other offices. Attend classes, lectures and other training sessions to learn more about Dental Sleep Medicine and be the “go-to” dentist in your area.